✦ CAN YOU TELL THEM APART?

One of these agents will make you $75,000.

Two will cost you $75,000.

They all have five stars. They all call themselves specialists. Without Provn you have no way to know if that is true.

Tap each card to see what Provn reveals. 👇

Tara Reynolds
Tara Reynolds
REALTOR · 11 YEARS
Keller Williams · Petaluma
★★★★★
4.9 stars · 34 reviews
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Tara Reynolds
Keller Williams · Petaluma
C+
58/100
Licensed11 years
Career transactions94 total
Last sale4 months ago
Price reductions4 of last 10
Property owned1 — primary only
⚠ Inconsistent activity — not aligned with your price range
James Miller
James Miller
REALTOR · 2 YEARS
Century 21 · Santa Rosa
★★★★★
4.8 stars · 11 reviews
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James Miller
Century 21 · Santa Rosa
C
41/100
Licensed2 years
Career transactions8 total
Last sale9 months ago
Price reductions6 of last 8
Property ownedNone verified
⚠ High risk — limited experience in current market
Sarah Chen
Sarah Chen
BROKER · 19 YEARS
Compass · Healdsburg
★★★★★
4.9 stars · 147 reviews
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Sarah Chen
Compass · Healdsburg
A+
94/100
Licensed19 years
Career transactions312 total
Last sale3 weeks ago
Price reductions1 of last 10
Property owned4 · $2.1M portfolio
✓ Top 5% Sonoma County · Active · Verified owner
The reviews told you almost nothing.
The data tells you everything.

James and Tara have good reviews. So does Sarah. The difference is $125,000 in potential outcome — and it was invisible until now. Every market has the same three agents. Provn shows you which is which.
✦ THE HIDDEN COST

The industry built a system

that works against you.

When you click “contact agent” on Zillow you are not reaching the agent who knows that home. You are reaching whoever paid Zillow for your zip code that month. That agent did not earn your inquiry. They bought it.

$500
Average cost per lead agents pay Zillow just to call you back
0
Zillow's accountability when that agent underperforms for you
$75K
Potential difference between the right agent and the wrong one
HOW YOUR INQUIRY ACTUALLY GETS HANDLED
✗ OTHER PLATFORMS
💸

You get whoever paid the most

✗
You search for a property on Zillow, Realtor.com, or another third party platform
✗
Your inquiry enters an advertising auction you never see
✗
The agent who paid for your zip code receives your contact info
✗
A stranger shows up to your showing and asks you to sign a buyer broker agreement
⚠
You never chose this agent.
The platform chose for you to increase their profits — not yours.
✓ PROVN
🎯

You get whoever performs best

✓
You search for an agent on Provn and describe your situation, budget, and neighborhood
✓
Provn matches your criteria against verified performance data from public records
✓
Your top 3 agents are ranked by actual results in your price range and area
✓
You choose who to contact — no obligation, no pressure, no hidden auctions
✓
You chose this agent.
The data helped you decide — not someone else's advertising budget.
🎯

You are not taught what to ask

Price reduction rate. Fall-through rate. Whether they own any real estate themselves. These questions exist — nobody told you to ask them.

Agents count on that.
📍

Local knowledge is not universal

A 4.9-star agent in Santa Rosa may have never sold in Healdsburg. Star ratings do not tell you if they are right for your situation.

Provn filters by your exact situation.
⚡

Today's market has no margin for error

In today's market overpriced listings sit for months. The right agent prices correctly on day one — and never reduces.

The difference is tens of thousands of dollars.
So how do you actually find the right one?
✦ THE PROVN SCORE

Every agent has a score.

Most of them would rather you never saw it.

The Provn Score is built from six independent verified data sources. No surveys. No self-reporting. No advertising influence. The only way to improve it is to actually serve clients better.

Volume and recency of verified reviews across every major platform — not just the ones the agent chose to show you
Google · Zillow · Realtor.com · Homes.com
How many neighborhoods they have sold in and how deeply — a true local specialist vs someone passing through
MLS transaction history by zip code
Total sales ranked against every other active agent in the county — top 5% means they outsell 95% of agents
MLS career production data
Does this agent personally own real estate? An agent with no property of their own is advising you on something they have never personally risked money on
County assessor records · verified LLC docs
What percentage of every listing they have ever taken eventually sold — including expired listings and relists. Rewards persistence not just easy markets
MLS listing history including expired
Complex transactions like probate, trust sales, and 1031 exchanges score higher than standard residential — measures real skill not just volume
MLS transaction type designations
Each category is weighted independently and combined into a single composite score from 0 to 100. Transaction performance and client outcomes carry the most weight. The exact formula is proprietary — agents cannot reverse-engineer it, which means the only way to improve a Provn score is to actually serve clients better. Scores update as new data becomes available.
🔒 Agents cannot edit their score
📊 Updated from live data sources
✓ Verified not self-reported

Scores update automatically as new data becomes available. Agents are never notified in advance of score changes.

SAMPLE PROVN STRENGTH PROFILE
Sarah Chen
Sonoma County Avg
🛡
Every axis on this chart is calculated from verified public data. Sarah Chen cannot edit any of it.
✦ YOUR SITUATION IS UNIQUE

Every buyer and seller is different.

The industry ignores this.

A first-time buyer, a move-up seller, and a luxury investor all need completely different skills from their agent. Star ratings do not tell you which agent has them. Provn does.

← swipe to browse →
1 of 6
🔑
FIRST-TIME BUYER
$550K–$700K · Petaluma

Never bought before. Nervous about offers, inspections, and making a mistake.

Needs from agent

Patient educator with strong lender network and first-time buyer experience

✓Matched to 8 agents on Provn
⬆️
MOVE-UP SELLER
Selling $900K · Buying $1.4M · Windsor

Needs to sell before buying. Two transactions to coordinate simultaneously.

Needs from agent

Tactical coordinator with contingent sale experience and calm under pressure

✓Matched to 5 agents on Provn
💎
LUXURY BUYER
$2.1M+ · Healdsburg

Wants vineyard or estate property. Needs off-market access and discretion.

Needs from agent

Off-market specialist with $50M+ luxury volume and vineyard transaction experience

✓Matched to 3 agents on Provn
🏘
INVESTMENT BUYER
$800K–$1.2M · Multifamily

Looking for rental income property. Needs to analyze cash flow and cap rates.

Needs from agent

Investor-minded agent who owns investment property and understands NOI

✓Matched to 6 agents on Provn
📋
TRUST SALE SELLER
Estate property · Santa Rosa

Managing a parent estate. Needs speed, sensitivity, and probate knowledge.

Needs from agent

Probate and trust sale specialist with documented estate transaction experience

✓Matched to 4 agents on Provn
🌱
DOWNSIZER
Selling $1.3M · Buying $750K · Sonoma

30 years in the family home. Emotional transaction that needs patience.

Needs from agent

High-EQ agent with downsizer experience who understands this is not just financial

✓Matched to 7 agents on Provn

Provn does not give you the most popular agent.

It gives you the right one for your situation.

✦ FIND YOUR AGENT

Why gamble with the largest
purchase you will ever make?

Ready to find your Provn Agent?

I want to buy

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I want to sell

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